Archive for January 2014

What are your resolutions?

a_fresh_startHappy New Year! It’s been a while since I’ve written. I used the end of last year as an opportunity to re-evaluate a lot of things about my business and my writing for this blog. I had kind of gotten burned out, and I wanted to take a chance to step away and refresh my perspective and come up with some new content.

My business has gone through a lot of changes–I started in 2011, but really only gave things my full attention a year later in late 2012. I’ve grown by leaps and bounds since then as far as clients, reputation, and the different types of work that I’ve been involved with, but it’s been a challenge to write my own ticket, to create a job and a business that’s not quite unique, but is certainly unusual. When I first started things, I always introduced myself as “Bob Souer’s Daughter,” so people would have a context for me in the voice over community, but more and more often now I find people who have heard of me, and never heard of my Dad! (This was very startling the first time it happened.)

So for a New Year, I find myself re-evaluating and taking a hard look at myself and my methods. I don’t want to get too comfortable and I don’t want to miss out on things that could improve what I do both in efficiency and effectiveness.

What are your resolutions? How are you going to make this year better than ever for yourself and your business? Next week I’ll be talking more about mine, and issuing a challenge for you! Think about it.


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