Preach it, Sister!

So I wanted to take a short break and talk about why I’m preaching to you about outsourcing. Obviously if you’re here, you know that voice talent outsourcing to me is how I make my living. Am I trying to sell to you? No. I make a strong point of avoiding direct sales in my business life. I don’t want to be yet another person angling for the money of a voice talent. (Plus it doesn’t really fit my personality. I’d rather give people positive experiences in working with me, and have that speak for me more than direct selling.)

The reason that I’m writing here is that I believe outsourcing is the key to long term business success to any freelancer. All of us have a great deal of pressure on us to create and maintain all of the elements of a business. There’s marketing, product improvement (seeking out training), equipment, invoicing, accounting, plus the recording and editing time. If you’re going to have enough time to do the things that only you can do and still have a life, I truly believe that taking things off your plate is the best decision. Although it may be easier to keep everything under your personal control, thinking of the long term health and success of both your business and yourself leads naturally to moving outside of your own efforts alone.

I’ve used an assistant a couple times in my business, and I know on a personal level how hard it can be to find the right person. The first person I hired was a disastrous mistake, and the second person was far better because I made a point to find someone who’s business ideals aligned with mine instead of just a friend.

Plus there’s another reason, and one that I consider a personal job perk. It’s the peace of mind. The relief that comes with being able to let go and move on to the next thing. Working alone, it can be tough to keep your mental and physical health on an even keel. For me, it’s important to seek out those ways to reduce stress, otherwise my work isn’t as good as it could be.

I’ve talked about my work, and my beliefs about outsourcing in quite a few places, you can find me doing so on EWABS here, and on EWABS again for the Audibook Roundtable here, writing for the Voice Over Xtra in an article here, in the Just Because Podcast here (with Al Kessel), the Voices in My Head Podcast here (with Basil Sands), interviewed by the inestimable Voxy Ladies here, and on the Narration Fixation Podcasthere.

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